How to fight out a small battle with Microsoft? All you need is basically an invitation from MSN to participate in a promotion event for your own company. MSN offered to provide a personal search assistant accompanied by a laptop, mobile internet card and extra battery packages in order to advertise for its new search service. This person is meant to spend the day in your editorial office and research whatever you want by using MSN Search. But the key is to channelize the input for their search into four simple questions:
1) Which agencies work for Microsoft in the individual EU-countries and in Bruxelles in public affairs?
2) Which former politicians of EU-countries are by now employed at Microsoft’s public affairs / lobbying / public administration?
3) Do numbers exists on how much money is being spent by Microsoft in Europe each year in public affairs?
4) How many people does Microsoft employ in lobbying / public affairs in Bruxelles and Germany and how are the names for them?
What happened in the end - Microsoft opted out and got their promotion students back home. You can read the details at Netzpolitik.org in german.
